What is a benefit of a customer test-driving a vehicle?

A key benefit of customers test-driving a vehicle is that it provides them with a first-hand experience of the vehicle, allowing them to assess its performance, comfort, and features directly. This hands-on engagement enables customers to determine how well the vehicle meets their needs and preferences, from the feel of driving to the suitability of its size, comfort, and technology. By experiencing the car in action, customers are more likely to build a personal connection with it, which can influence their buying decision favorably.

The other options do not accurately highlight the fundamental purpose and advantages of a test drive. While customers may be less likely to return a vehicle after a test drive due to a more informed choice, this is not a primary aim of the test drive itself. Test drives may also facilitate discussions related to pricing, but they do not prevent bargaining; in fact, depending on the experience, customers might feel empowered to negotiate. Lastly, while a test drive can increase the likelihood of making a sale, it does not guarantee it, as a customer's decision could still be influenced by other factors.